How to Build a Skin Care Routine that Fits Your Needs

How to Build a Skin Care Routine that Fits Your Needs graphic

Skin care can seem overwhelming. There’s a huge assortment and array of skin care products available and choosing the right one may seem daunting. To help you in your decision making there are a few questions you should ask yourself before choosing the product and routine that is right for you. What will work best for your skin? How many products do you need to work into your routine? What order should you use them in?

Don’t panic! There are three essential steps you want to focus on when choosing a basic skin care routine including cleansing, moisturizing, and applying sunscreen. Of course, you can add more to cater to your specific skin concerns. Whether you have dry, oily, combination or sensitive skin, you may need to experiment a bit to see which products and skin care regimen work best for you. Here are our tips to incorporating a basic skin care routine into your life to get healthy, radiant skin.


Cleansing is an essential step to remove dirt, oil, and bacteria from your face and to prevent acne. Just don’t overdo it. A quick cleanse first thing in the morning and before bed is recommended. People with oily skin should look for water-based cleansers, while everyone else may benefit from an oil-based cleanser, especially those with dry skin. New cleansing balms are particularly effective, gentle, and good for removing makeup.


Exfoliating is removing the dead skin cells from the outer layer of your skin using physical or chemical exfoliants. Incorporating this essential step into your skin care routine can help you achieve brighter, smoother skin. It is important to know that you don’t want to exfoliate every day as it can be drying or irritating for your skin. If you have oily or combination skin, you may want to exfoliate two or three times a week, but those with dry skin should only exfoliate about once a week. If you have sensitive skin, you may want to skip exfoliation all together, or just do it occasionally with a gentle exfoliant.


If your skin needs repair, we recommend using serums, which are concentrated products that can address and help address specific skin issues. For example, you may want to use a vitamin C or antioxidant serum if you are concerned with hyperpigmentation or signs of aging. There are numerous serums available for different issues (hyaluronic acid, niacinamide, peptides, etc.), so explore which works best for you. Helpful tip: Water-based serums should be applied before moisturizer; oil-based serums should be applied after.


Even people with oily skin should use moisturizer every day. Moisturizer protects the skin barrier from irritants and environmental damage and keeps your skin healthy and soft. Be sure to get a moisturizer that’s right for your skin type. Typically, lighter lotions for oily skin and thicker creams for dry skin.


Finally, don’t forget the sunscreen! Go for an SPF of at least 30 and use it every day without fail. (Be sure to apply it on your neck and ears too.) Mineral-based sunscreens are best for those with sensitive skin to avoid irritation. Sun exposure can speed up the aging process and cause skin cancer, so this step is essential.

Come to the Shore!

If you love learning about skin care, maybe it’s time you considered turning your passion into a career. Shore Beauty School offers a Skin Care Specialty Program, which can prepare you for a variety of career options, where you can help people look and feel more beautiful. Book a tour today, or contact us to learn more.

Top 5 Reasons to Pursue a Beauty Career in 2023

Top 5 Reasons to Pursue a Beauty Career in 2023

Interested in pursuing a career in the beauty industry? Your timing is perfect! What better time to go after the beauty career you always dreamed of than the new year. As we head into 2023 the beauty industry is offering a variety of career opportunities in hairstyling and cutting, nail art and design, makeup artistry and skin care. With the proper training, you’ll be able to embark on a path to becoming a professional in the beauty industry. Here are the top five reasons to pursue a beauty career in the new year!

1. Be in Demand

Beauty professionals, such as barbers, hairstylists, and cosmetologists, are in demand. Almost everyone gets their hair cut on a regular basis, and you can work in different types of settings from a salon to a beauty product sales representative.

The beauty industry continues to get bigger every day, which means there may be more opportunities for you to find your dream job.

2. Choose Your Niche

The beauty industry encompasses many different opportunities and is constantly evolving, so you’ll be able to choose whatever career path you’re most passionate about. Whether you love cutting and styling hair, doing nails, applying makeup, or offering skin treatments, there is something for you. At Shore Beauty School, we offer programs in Cosmetology, Barbering, Skin Care Specialty, and Manicuring. Additionally, our Shear Success business fundamentals program is ideal for anyone who is planning on starting their own business.

3. Enjoy a Flexible Schedule

Beauty professionals often get to choose their own schedules, so they can achieve a better work/life balance. Choosing your own schedule enables you to make the most of your time and better care for your family.

4. Use Your Creative Talents

If a nine-to-five desk job is not of interest to you then a beauty career is a great option to be hands-on, talk to people, and serve as a creative outlet. You’ll be able to style hair or do makeup to create beautiful and unique looks that will turn heads.

5. Make People Look and Feel Better

Finally, there may be nothing more satisfying than being able to make someone look their best and feel better about themselves. You’ll literally be making a big difference in people’s lives.

Come to the Shore!

Shore Beauty School can help you gain all the skills you need to find a beauty career that you are truly passionate about. Whether you’re interested in Cosmetology, Barbering, Skin Care Specialty, or Manicuring, we offer hands-on training at our campus  in Egg Harbor, New Jersey.

Schedule a tour today, contact us, or give us a call at (609) 645-3635 and get started in pursuing the beauty and wellness career you envisioned for yourself!

7 Tips for Selecting a Beauty School That Is Right for You

selecting the right beauty school graphic

If you’re passionate about the beauty industry, and considering a career in beauty and wellness, picking the right school that best meets your needs is the important first step. With so many beauty schools, how do you decide? Here are the top seven tips for picking a beauty school that is right for you.

1. Explore the programs offered

While cosmetology is the most comprehensive beauty program offered, you may be more interested in a specific career path, like becoming a barber or specializing in skin care. At Shore Beauty School, we offer a variety of programs to suite your needs, including our Shear Success business fundamentals program to help those who want to start their own beauty business. 

2. Pick a school that is licensed and accredited

Make sure the school you pick is properly licensed and accredited, so you’re getting the education you’re paying for.

3. Ensure classes work with your schedule

Look for a beauty school that works with your schedule. Shore offers full-time day and part-time night classes to meet your needs.

4. Check out the campus

Visit the campus to make sure it’s in a convenient location and offers amenities you’ll enjoy. Shore has a beautiful facility in Egg Harbor, NJ, surrounded by shops and restaurants. Book a tour today!

5. Gain real-world experience

Look for opportunities at the potential beauty school, where you can gain valuable real-world experience. At Shore, our Beauty Clinic gives our students the chance to work with actual clients in a real full-service salon.

6. Seek financial aid

Choose a beauty school that you’re going to be able to afford. Shore can help you evaluate different alternatives to fund your education, including federal and state financial aid that is available to those who quality, as well as scholarship opportunities.

7. Don’t forget the fun!

Beauty school should be fun and let you be the creative, free spirit you are! At Shore, we have highly qualified instructors and visiting professionals that make learning fun, as well as themed-styling competitions and a yearly runway hair show to showcase your talent.

Come to the Shore!

Shore Beauty School can help you gain all the skills you need to find a beauty career that you truly love. Whether you’re interested in Cosmetology, Barbering, Skin Care Specialty, or Manicuring, we offer fun, hands-on training in our beautiful facility in Egg Harbor, New Jersey.

Schedule a tour today, contact us, or give us a call at (609) 645-3635 and get ready to embark upon a beautiful future.

Holiday Party Makeup Tips

Holiday Party Makeup Tips

There’s nothing like a holiday party to give you the chance to step up your makeup game. It’s time to look festive, merry and bright. Be bold, add a little sparkle, and get ready to turn heads with these holiday party makeup tips. 

Less is More

Just because you want to glam it up doesn’t mean you should be heavy handed and cake on your makeup. Use a lightweight, liquid foundation, and use soft and subtle contouring and highlighting techniques to let your natural beauty shine through.

Get Your Glow On

Achieve luminous, glowing skin by using a dewy moisturizer and setting foundation with a lip balm. Also, consider a cream blush and a dusting of shimmery highlighter on the tops of your cheekbones.

Create Smokey Eyes

The holidays are the perfect time to add some drama with smokey, sultry eyes. Try a creamy metallic shadow in your favorite hue. Then, simply line the upper and lower lash lines with a kohl pencil. Lastly, use an eye brush to blend out the lines for instant impact.

Don't Forget Your Brows

While the days of over-tweezed, pencil-thin eyebrows are over, you definitely want to remove stray hairs, and fill in any sparse areas to give your brows definition and fullness. If you find it difficult to get an even look, there are brow stencils and stamps that can help guide you. 

Do a Matte Red Lip

Create some Hollywood glamour at your next holiday gathering by going with a bold, matte lip. Experiment with a classic red, bright berry, or a deep burgundy in a long-lasting formula. 

Come to the Shore!

If you love learning about makeup and skincare, it’s time to turn that passion into a career! Shore Beauty School offers Cosmetology and Skincare programs that can put you on the path for a future in the beauty and wellness industry. Schedule a virtual tour today, contact us to learn more or give us a call at (609) 645-3635.

Curly vs. Straight Hair: Maintenance Tips for Both Textures

Curly vs. Straight Hair: Maintenance Tips for Both Textures graphic

Whether you were born with naturally curly hair, straight hair, or something in between, you’ve likely experienced some uncontrollable hair days from time to time. To make the most of your natural hair texture, you need to use the right products, styling tools, and maintenance tips to truly shine. Here are some helpful tips for bouncy, frizz-free curls or shiny, straight locks.

Curly Hair Tips

Curly hair tends to crave moisture, that’s why when it’s humid out and there is a lot of moisture in the air, curly hair tends to frizz. The hair shaft opens to soak in all that hydration. To minimize frizz and get more perfectly formed curls, you need to follow a routine to moisturize your hair and minimize damage. Here is a recommended routine to get the most out of your curls.

  • Wash your hair with a co-wash or sulfate-free shampoo. Don’t wash it too frequently.
  • Scrunch a handful of conditioner through your hair until it feels fully coated and slick, and then detangle with a wide-tooth comb.
  • Rinse out most, but not all, of the conditioner. Then scrunch a handful of curl enhancing leave-in cream throughout your wet hair.
  • Squeeze the excess water out of your hair with a cotton T-shirt and let air dry.
  • Avoid brushing or combing your curls after they are dry. Scrunch with your hands for curl definition, or gently rake with your fingers to loosen curls that are too tight.
  • Avoid using a blow dryer or hot tools on your hair if possible. If you must use a blow dryer, use a diffuser.
  • To extend the life of your curls, put your hair in a high, loose ponytail on the top of your head when you sleep at night.

Straight Hair Tips

Straight hair is more likely to be oily and attract dirt, which can weigh hair down and make it fall flat. To get the style technique and shine you love, follow these straight hair tips.

  • Wash your hair every other day with a sulfate-free shampoo. You may also want to use dry shampoo on your days off to absorb oil at the roots.
  • Be cautious with conditioner. Choose a light formulation that won’t weigh your hair down, and never apply it to your roots or scalp.
  • Create volume with a texturizing spray and blow dry your hair upwards from the roots. You can also add volume by having your stylist add some layers to your cut.
  • Fight frizz with a dry oil or serum.
  • As you finish blow drying your hair, blast it with some cool air to help set your style and add shine.
  • Consider sleeping on a silk pillowcase to retain your style overnight.

Come to the Shore!

If you love working with hair, whether curly or straight, Shore Beauty School can help you learn the skills you need to find a beauty career that you will truly love. Check out our Cosmetology Program to learn more.

Schedule a virtual tour today, contact us, or give us a call at (609) 645-3635 and get ready to embark on a path to a beautiful future.

Trending Fall Hairstyles You Need to Try

Looking for a new haircut or style for Fall? As we move into sweater weather and all things Pumpkin Spice, it’s a great time to change up your look and try a new hairstyle. The question is what hairstyle should you try? To help you decide we created a list of some of the top hairstyle trends this Fall. Go ahead and pick your favorite, grab some inspirational pics off Instagram, and go talk to your stylist!

Lobs & Bobs

Face-framing bobs, which are usually around chin length and long bobs, also called lobs are above or at your shoulders, are always a popular choice come Fall. You can cut down on some of your length if it is damaged or weighing you down, save time on maintenance, and look stylish and chic all at once! Often paired with curtain bangs and featuring textured waves, lobs and bobs are on trend and effortless.

70’s Layers

This Fall is all about layers and texture and it’s really taking us back to the 1970s! It is amazing how styles come back and become trending again years later. Check out some old pics of celebrities that have rocked this retro style, like Farrah Fawcett or Goldie Hawn with their big hair and feathered layers.

Mixies & Bixies

For those who really want a change, there are now two different takes on the popular pixie cut. The Mixie is part pixie, part mullet, which is shorter in the front, party in the back. The Bixie is part pixie, part bob with longer layers that frame the face.

Birkin Bangs

While curtain bangs are still having a moment, Birkin Bangs are hot for Fall. Inspired by Jane Birkin, a 60s style icon who lived in Paris, these chic, effortless and breezy bangs fall just above or below your brows and are cut softly with no sharp line.

Butterfly Cut

The butterfly haircut, which has gone viral on TikTok, is typically done on longer hair and features lots of blended layers and feathering. Shorter layers on the top of the head, through the crown, and around the face add lots of volume to this style. The name comes from the idea that this trending styles somewhat resembles butterfly wings.

Check Out Shore Beauty School

If you love learning about stylish hair trends, Shore Beauty School can help you turn your passion into a career. Check out our Cosmetology and Hairstyling Program to learn more. Schedule a tour today, contact us, or give us a call at (609) 645-3635 and start your path to a future in beauty.

Back-to-School Beauty Essentials

back to school beauty essentials

When it’s time to head back to school, whether in-person, online or a combination, you want to look your best throughout the day and with the least amount of effort. Here are some back-to-school beauty essentials that you can use for a quick fix, and make your classmates turn their heads.

An awesome concealer

Up late studying? Or up early for class? Banish those dark circles with a concealer that brightens and depuffs. Choose one with a cool metal applicator or roller ball to soothe. Bonus trick: keep yours in the fridge for more depuffing power. You’ll look refreshed and awake.

A BB or CC cream

When you are looking for a multi-purpose beauty basic, don’t forget your BB and CC creams. A BB cream, known as Beauty Balm, is a great time saver and often acts as a moisturizer, sunscreen, and light foundation all in one. You’ll look naturally radiant and not overly made up, while protecting and hydrating your skin. A CC cream or Color Correcting cream is similar to a BB cream but offers additional coverage to correct discolorations such as hyperpigmentation or redness.

Dry shampoo

In a rush or just want to sleep in? Good news, you don’t have to wash, dry and restyle your hair every day! That’s what dry shampoo was made for. Spray some dry shampoo at the roots of your hair, let it do its oil-absorbing magic, and brush out. It will extend the life of your latest style, preserve your style, and if you have long hair save you a lot of time.

Oil blotting sheets

If you notice as the day goes on that you’re starting to look a little shiny onscreen, oil blotting sheets are your new BFF. You don’t have to redo, or undo, your makeup. Just simply press a discrete little sheet of paper on your face, and watch any excess oil disappear. Keep them handy in your purse or pocket.

Your favorite (portable) perfume

Love your signature scent, but hate how quickly it fades? Keep a travel sized version of your favorite perfume with you, either a spray, rollerball, or solid version, and feel free to reapply throughout the day, whenever you need a little refresher.

Check Out Shore Beauty School

Love learning about all things beauty? Shore Beauty School can help you turn your passion into a career. Check out our Cosmetology Program or Skin Care Specialty Program to learn more.

Schedule a tour today, contact us, or give us a call at (609) 645-3635 and get on a path to a beautiful future.

How to Use Your Cosmetology License

how to use your cosmetology license

When you get your Cosmetology license, you’ll be ready to pursue a wide range of careers in the beauty industry. First, you’ll need to go through an accredited Cosmetology Program (like ours!) where you’ll learn advanced techniques in hair cutting and styling, hair coloring, chemical treatments, barbering, skin care, facials, makeup, nail technology, and business fundamentals. Then, you’ll be fully prepared to take your state licensure exam and then go on to launch a career in beauty.

Hair Stylist

As a professional hair stylist, you’ll get to use your creative talents to cut, color, and style hair to make people feel better about themselves – you’ll also do keratin treatments, perms and more.

Hair Color Specialist

While hair stylists do color and highlights, a hair color specialist has extensive knowledge of the technicalities of hair color, depth, and tone, and has mastered a range of coloring techniques.

Barber/Barber Shop Owner

You may choose to become a barber or even open your own shop. As a barber, you’ll cut and style hair using scissors, clippers, and razors; shave clients, and offer hot towel treatments.

Skin Care Specialist

As a skin care specialist, you’ll teach people how to care for their skin, address any issues, and recommend what products and treatments should work best for their skin type.

Makeup Artist

There are many different paths you can take if you decide to become a makeup artist. You can do make up for weddings and events, fashion shows and photo shoots, or even theatrical makeup.

Salon Owner/Manager

If you have an entrepreneurial spirit and some business training, you may be able to use your Cosmetology license to become a manager, or even an owner, of a salon.

And More

Cosmetologists work in a wide range of positions – you could also be a manicurist, work in beauty product sales or even teach cosmetology to a new generation of students.

Come to the Shore!

Whatever path you choose, Shore Beauty School can help you gain all the skills you need to find a beauty career that you truly love. Check out our Cosmetology Program to learn more.

Schedule a virtual tour today, contact us, or give us a call at (609) 645-3635 and get ready to embark on a career in the beauty industry!

Barbering or Cosmetology? Which Program is Right for You?

Barbering or Cosmetology? Which Program is Right for You?

If you love the idea of helping people look and feel their best, you should consider going to an accredited beauty school to gain the skills you need to succeed. But should you enroll in a Barbering Program or a Cosmetology Program? Let’s explore the differences between them so you can choose the path that’s best for you.

What You’ll Learn

Both barbering and cosmetology programs will teach you how to cut and style hair. At Shore Beauty School, our Barbering Program will teach you haircutting and styling using scissors, clippers and razors. In addition, you will also learn techniques for shaving, hot towel treatments, fades, and honing and stropping a razor. 

Our cosmetology program, on the other hand, covers a wider range of beauty skills. A comprehensive program includes coursework on cutting, styling, coloring hair, performing chemical treatments (keratin treatments, perms, etc.), as well as facials, skincare, makeup, hair removal, manicuring, pedicuring, and more.

Career Opportunities

Those who take a barbering program usually go on to become…you guessed it…barbers, either working at a barber shop or a salon. Many students who take this path are interested in opening their own barbershop, or even becoming a barbering instructor, which would require further education and licensing.

Cosmetologists again may have a wider range of possibilities, working in salons or spas, and can work as a hair stylist, colorist, nail technician, skin care specialist, makeup artist, and more, as well as a salon owner/manager or instructor.

How Long it Will Take

Because cosmetology is a more comprehensive program than barbering, it tends to take longer to get your degree. For example, at Shore Beauty School, our  Cosmetology Program consists of 1,200 hours of instruction and hands-on training vs. 1,000 hours for our Barbering Program. Either program will help you get into the workforce much quicker than if you pursued a 4-year college degree, but if you know you want to become a barber, the more focused program will get you through school faster.

Whatever path you choose, Shore Beauty School can help you gain all the skills you need to find a career that you truly love. Check out our Cosmetology Program or Barbering Program to learn more.

Schedule a virtual tour today, contact us, or give us a call at (609) 645-3635 and get ready to embark upon a beautiful future.

Top Reasons Why Beauty School is Right for You

Top Reasons Why Beauty School is Right for You

Do you love all things beauty? Are you passionate about hair, makeup, skincare and nails? Do your friends come to you to help them look their best? If so, you really should consider going to a beauty school. Getting an education and license in Cosmetology can put you on the path to a career in the beauty industry. Here are the top reasons why a beauty school may be the best choice for you.

Start Your Career Sooner

If spending four years in a traditional college or university sounds like a long time, you’re right. It is. And that path is not for everyone. One of the beautiful things about beauty school is that most programs can be completed in 9 to 15 months, depending on whether you attend full or part-time, which means you’ll be in and out and on your way to a career sooner.

Learn a Variety of Skills

Have you ever wanted to know how your hairdresser did that fabulous updo or how to do dip nails that look amazing? When you attend a beauty school, you’ll learn all the tricks of the trade including hair styling, cutting, coloring and treatments, barbering, shaving, skin care, manicuring, make-up and more!

Gain Hands-On Experience

You won’t just be sitting at a desk listening to lectures. You’ll get the chance to work in a beauty clinic where you can practice all those cool skills you’re learning on real, live customers! You’ll gain confidence, advance your techniques, and learn all about customer relations skills and professionalism.

Choose from a Range of Career Options

Beauty professionals are always in demand, and there are ton of options for cosmetologists. You can work almost anywhere, in luxurious environments like beauty salons, spas, and resorts. Whether you want to be a hair color specialist, a nail technician, a makeup artist, or the owner of your own beauty business, beauty school will prepare you for the career of your dreams.


What could be more fun and satisfying than working with awesome people, helping your clients look and feel their best, and letting your creativity and personality shine through? Plus, at Shore Beauty School, our Cosmetology program is designed to be engaging, with activities like styling competitions, performance awards, and an annual themed charity hair show.

So now that you know all the reasons to attend a beauty school, it’s time to consider turning your passion for beauty into a career! Do what you love and love what you do. Shore Beauty School offers a comprehensive program in Cosmetology to put you on the path to a future in the beauty industry. Schedule a virtual tour today, contact us to learn more, or give us a call at (609) 645-3635.